Shoes and jewelry are popular stop functioning on line

Asks fella stop functioning German online users which products they want to buy family during the next few months on line, stop functioning answer is clear: clothes, shoes and jewelry are 39 percent of respondents to the online shopping favorite. Accordingly world was alone i have to be August 2012, every third active Internet users (15, 6 million Internet users) at least once on a web site in the category Way. In absolute terms, but were at least forty four percent of the male operator, but women used stop functioning fashion sites increased significantly, by more sites under consideration and twice Which means that long to do the family stayed as men. These are the findings stop functioning new study Nielsen Online Pieces of information, stop functioning during the current issue is devoted to all aspects of the subject form and Way during the online world.
I have to be August recorded during the category Way, according to the Nielsen Internet user statistics on the online retailer Zalando stop functioning most of the visitors to its web site (3, 93 million users), followed by family of the former traditional mail traders Bonprix (3, 11 million users) and Otto (2, 91 million users) and the fashion segment of the e-commerce giant The amazon marketplace (1, 71 million users). Close behind are lined up with H & M and C & A, two stationary fashion houses during the one score. Stop functioning shows more detailed analysis of these two online services that stop functioning Web site, H & M was not only used more frequently, but also by a younger audience and also intense. This i have to be compared to C & A resulted in a higher buyer share: While at H & M 11, 7 percent of online visitors and a purchase over stop functioning Web site actuated, was stop functioning Sales Level C & A i have to be August at 3 , 5 per cent. Total world war, however, C & A, the proportion of online shoppers, stop functioning are at their purchase visit went directly to stop functioning Web site, up nine out of ten online shoppers cried when shopping stop functioning webpage directly, through stop functioning entry bar during their Cell phone on. At H & M, however swiftly came every fourth visit by buying online search, with equal parts organic search results and paid placements were used. Overall, valuable for both web sites have always been those operator, calling stop functioning immediately stop functioning PAGE the page you were to have always been the longest family web sites and came back have always been common.
Basically, many informed operator, stop functioning stop functioning web site of one of the companies used, even with appropriate competitors. Some 22 per cent of the total H & M website visitors took advantage of the offer from C & A, and 26, 9 percent of the C & A user visited just stop functioning website of the Swedish fashion house. Still significantly more H & M and C & A rummage operator i have to be August 2012 also i have to be offered by the online retailer Zalando. This shows: stop functioning audiences of Fashion Store overlap. Many fashion fans used also within an Appointment, during the visit, they stop functioning Web site, H & M, and Web 2 offers to compare deals and to discuss and to exchange views on various Varieties. Which means that i have been to be alone 9th August 011 posts on forums, blogs and personal web pages posted to H & M - Glamour above all. de and Facebook or twitter were used, according to the Web 2 Analysis of NM Incite (A Nielsen / McKinsey Company) for this purpose. Such contributions play during family at various stages of the purchase decision process, an important role: 39 percent of consumers indicate some sort of, that their decision will be based on a future purchase i have to be the Fashion / Fashion (very) likely to online reviews, stop functioning issued by other consumers, Which means that stop functioning Nielsen Universal Survey form Web 2, Q1 2012. As consumers express stop functioning on line unfiltered i have to be related to the company and their purchase expectations and experiences, is stop functioning analysis of the different phases within the buying Which means that called 'Consumer Judgement Journey' revealing. The balance between community media posts, site usage and advertising activities i have to be part of a 'Paid, Run & Generated Media Scorecard' stop functioning also allows optimization of the entire communication strategy.